Saturday, 18 August 2012

The power of search or print?

This is absolutely nice!

On Thursday, Canada’s Globe and Mail newspaper ran a print ad for Google’s search advertising business.

“You know who needs a haircut? People searching for a haircut,” the ad reads. “Maybe that’s why ads on Google work.”

This is sooo cool! I love such ironic ads - advertising in print about digital. Though, this as was also run on a digital versions for mobile and tablet. Its nice that digital is advertised on print, though at some point this also shows the power of print, right? Well done!

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