Wednesday, 11 April 2012

Vytautas Mineral Water! It's Earth's Juice! or advertising in Lithuania

I really wanted one day to write a post about advertising in Lithuania. Probably this day will come very soon, who knows... But now... I just saw this commercial! and yeah it is an Lithuanian advert.

While other commercials may massage basic advertising standards, this Vytautas ad takes those standards into an alley and beats the crap out of them. This is the key to the ad's brilliance.

I have never seen a Lithuanian version on a tv though. Probably that is just for the Internet. Who knows? But this is something interesting, and this 'something interesting' comes from Lithuania. Well done! Also there are at least three similar ads in Lithuanian. You can check the first one, second and third by clicking :) Maybe all of them will be translated in English, since the English version became soooooo viral!

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