Wednesday, 19 December 2012

Internet Explorer: The Comeback

Being the smart folk they are, Microsoft decided to use this as leverage, turning it into a part of the brand image. Why deny it when you can flaunt it and make people laugh, showing consumers that stubbornly holding on to beliefs about changing technology is as ridiculous as denying its flaws once was (parents seem to have a particular role in this denial)? By doing this, the overall coolness factor is definitely brought up a notch. Not only is the new browser fast and easy to use, but it was once the program you uninstalled first after setting up a new OS and now it’s the browser that can challenges Firefox and Chrome, not only in function but also in design.

The video is awesome,but I still prefer Firefox and Chrome :)

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